Integrated Businesses: Annatalia Boutique & Salon
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Annatalia Boutique & Salon | Vertically Integrated Businesses

Integrated Businesses: Annatalia Boutique & Salon

One of The Resort Group PLC’s primary commitments is to provide our guests with luxury in all its forms. This means providing facilities and services that guests can avail of during their stay at The Resort Group PLC’s hotels and that will elevate their experience. Annatalia Boutique & Salon are two of these facilities.


What is Annatalia Boutique?

One of The Resort Group PLC’s integrated businesses, Annatalia Boutique, was opened in 2014. Today, it has shops in three Cape Verde Resorts: MELIÃ Dunas Beach Resort & Spa, MELIÃ Tortuga Beach Resort & Spa, and MELIÃ Llana Beach Resort & Spa.

This leisure boutique stocks everything tourists could possibly need for a perfect beach holiday. There’s sunscreen to protect their skin from the gorgeous Cape Verde sun, buckets and spades for children to build sandcastles, make-up, and, of course, the number one essential – gifts and souvenirs for visitors to take back home. All this contributes to our promise of making holidays easy, stress-free and memorable.

Annatalia Boutique & Salon | Vertically Integrated Businesses


What is Annatalia Beauty Salon?

Opened in 2016, Annatalia Beauty Salon is a PLC integrated business providing beauty and hair treatments to guests on both MELIÃ Dunas Beach Resort & Spa, and MELIÃ Llana Beach Resort & Spa in Santa Maria on the Island of Sal. These beauty salons offer premier treatments to all the Resort’s guests, including manicures, pedicures, massages and various essential beauty regimes. They offer attractive packages for all occasions – ranging from being pampered with a glass of bubbly and a luxury spa package to special packages for children and even brides on their wedding day.

Men are not left out. Robbie’s Barbershop, located in Annatalia Beauty Salon, offers haircuts, shaves and a range of male grooming services every day between 9am and 9pm.


Annatalia Boutique & Salon as part of PLC’s integrated businesses

The Resort Group PLC follows a vertically integrated business model, which means that we own a lot of the facilities that provide services to our guests. Annatalia Boutique & Salon are two such facilities, started with the intention of providing The Resort Group PLC’s guests with everything leisure and luxury that they could desire. When Britain’s Next Top Model came to our Resorts to shoot their final episodes, Annatalia Boutique & Salon was on hand to help the cast and crew with all of their beauty needs.

Annatalia Boutique & Salon works as an excellent source of secondary spend. Secondary spend refers to additional products or services sold to a captive audience – i.e. customers who have already made the decision to stay at a hotel. Guests do not have to look outside the Resort for anything that they may need. It’s a win-win scenario for both The Resort Group PLC and our guests.


For more information on Annatalia Boutique & Salon or any of our other integrated businesses, speak to our team.


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